Vision Statement
Tōfāmamao
To be the Leader in Samoan Broadcasting in New Zealand
‘Ina ‘ia ta’itā’ia Fa’asalalauga Fa’a-Sāmoa ‘i Niu Sila
Mission Statement
Ta’iala Fa’atino
To entertain, educate, inform, forewarn
and culturally and spiritually grow Sāmoans
living in New Zealand
through the use of their language
‘E fa’afiafia, a’oa’o, fa’ailoa, lapata’i ma fa’aolaola tū ma aganu’u ‘a Sāmoa fa’atasi ma le soifuaga fa’aleagaga ‘e ala ‘i le fa’aaogāina ‘o lana lava gagana
Our Story
Sāmoa Capital Radio is registered under “Si’ufofoga ‘o le Laumua Trust” with the Companies Office and the Charities Commission of New Zealand. It trades under the name: Sāmoa Capital Radio (SCR).
SCR was the pioneering Pacific broadcaster in New Zealand, established on the 29th of June 1992 and broadcasts mainly in the Sāmoan language. Government sector programmes including Health, Education are mainly in the Sāmoan language or bilingual (English and Sāmoan).
‘O le Leitiō ‘o le Si’ufofoga ‘o le Laumua, ‘o lo’o resitalaina ‘i lalo ‘o le ‘igoa, “Si’ufofoga ‘o le Laumua Trust”, ‘i le Komisi ‘o Kamupani, ‘Ofisa ma Fa’alāpotopotoga Fesoasoani. ‘E fa’agaluea’ina ‘i lalo ‘o le ‘igoa: Sāmoa Capital Radio.
‘O le ulua’i ‘au’aunaga fa’afa’asalalau Pasefika lea na fa’avaeina ‘i Niu Sila ‘i le Aso 29 ‘o Iuni ‘i le tausaga ‘e 1992, ma ‘o le tele ‘o āna fa’asalalauga, ‘e faia i le Gagana Sāmoa. ‘O polokalame mai Matāgaluega ‘a le Mālō ‘e aofia ai polokalame ‘o le Soifua Mālōlōina ma Ā’oga, ‘e tele lava ‘ina fa’aaogāina ai le Gagana Sāmoa, po’o gagana ‘uma ‘e lua (Fa’a-Peretānia ma le Gagana Sāmoa).